La Fuente Cafe
La Fuente Cafe is a Hispanic food and coffee haven. It serves a diverse selection of coffee and pastries sourced from various countries throughout Central and South America, as well as the Caribbean. Through partnerships with farmers and artisans abroad, La Fuente brings a piece of latino culture to the U.S. in San Antonio, Texas. The goal was to create a cohesive identity system for La Fuente—spanning packaging, advertising, and brand collateral—that not only celebrates vibrant Latino culture but also elevates the coffee shop with a sophisticated, upscale aesthetic.
Services
Brand Identity
Logo Design
Packaging
Copywriting
Brand Tone Words
Brand Tone Words
Bright, Sophisticated, Genuine
La Fuente Cafe's visual identity is a fusion of bright, sophisticated elements that reflect the genuine warmth of Hispanic culture. Vibrant colors, modern design, and authentic touches come together to create an inviting space that embodies the essence of our diverse culinary experience.
Cafe Latino
Café Latino
La Fuente's coffee packaging employs a clean and simple design, allowing the vibrant names and colors of Latin countries to stand out. This user-friendly approach not only provides coffee lovers with easy access to desired information but also serves as an educational journey, offering insights into the origin of each coffee.​​​​​​​ 
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